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The 2025 Customer Futures Wrap Up
Your favourite posts from the last 12 months, and a huge Thank You to the Customer Futures Network
Dec 18, 2025
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Jamie Smith
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LONDON TONIGHT: Customer Futures Christmas Drinks... and the new AI Agents meetup
Why not come along tonight to our annual Christmas drinks event, and check out our new 'Trusted Agents' meet-up in the afternoon
Dec 10, 2025
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Do you really want things to be hyper-personal…including pricing?
Plus: ChatGPT gets ads, and it’s as problematic as you’d expect... and much more
Dec 4, 2025
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1
November 2025
18M travellers and counting - the Indian passenger wallet making 75M people smile
Digi Yatra is taking off across India with its seamless traveller app and portable verifiable credentials
Nov 27, 2025
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Customer Futures Christmas Drinks... and a new 'Trusted Agents' meetup - 10th December
Our annual Christmas drinks event, plus a new AI Agent meetup... join us to talk about all things Personal Agents, digital ID and the new customer…
Nov 20, 2025
1
Uncheck this box if you don’t want us to not message you
Plus: It’s time for the Great Customer Reset... and much more
Nov 13, 2025
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A wolf in sheep’s clothing? Zuck just kicked the AI platforms off WhatsApp
Plus: Agentic commerce 'cat and mouse' just got real - and Amazon is not happy
Nov 6, 2025
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2
October 2025
The new vital AI fraud signal: ‘Customer Present’ vs. ‘Customer NOT Present’
Plus: Rethinking employee password resets with the EUDI Wallet
Oct 30, 2025
1
Fixing the £5.5bn crisis in UK social care - one digital passport at a time
How one woman is pioneering a new digital, portable profile for care workers… and fixing the UK care system while she’s at it
Oct 23, 2025
Making sense of UK Digital ID: a new Customer Futures Conversation
Welcome to the first in a new series of expert conversations about digital ID, digital wallets and Personal AI
Oct 16, 2025
2
Starting with digital ID? You're digging in the wrong place
What Indiana Jones and some Stanford students can teach us about digital ID and digital wallets
Oct 9, 2025
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Google's triple threat for Empowerment Tech, and Stripe's AI payments chess move
Plus: Innovation dies in the gap between discovery and execution
Oct 2, 2025
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